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SONY PLAYSTATION
Sony PlayStation is a whole package home entertainment for everyone. But because of the football games' popularity among the male consumers, PlayStation is mostly associated with men and football. We were asked to change that and show PS is not only for boys but for girls too.
To solve this problem we designed a "game festival", first ever by Sony PlayStation in Turkey, and filled the festival with activities appealing to everyone. Game tournaments, dance shows, concerts, djs and
much more.
The festival was a success both on the field and social media and created great awareness among the young consumers.
Sony Gamefest // Logo & Poster Design
Sony Playstation Gamefest // Event
Sony Playstation Gamefest // Event
Sony Playstation Gamefest // Event
Sony Playstation Gamefest // Event
Sony Playstation Gamefest // Event
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